Chinesemultinationalcompanies(CMNCs)haveasignificantpresenceontheworldstage,some129ofthemmakingittothisyear'sFortuneGlobal500listoftopcompanies,upfromjustthreeinthefirstGlobal500listpublishedbythemagazinein1995.
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Whenitwasfounded,Xiaomirecruitedhigh-leveltalentfromGoogle,Microsoftandotherwell-knownMNCstodevelopitsbrandstrategy.Onenteringoverseasmarkets,Xiaomihasworkedcloselywithlocaltalenttointegrateitsbrandintothesemarketsandensureproductsmeetcustomerneeds.OtherCMNCsexpandingoverseascouldalsobenefitfromsuchaglobally-orientedtalentstrategy.
⊙CCG2018年国际交流 在国际舞台发出中国声音
Globaltop100MNCsrecruittalentfromaroundtheworld,reducingcoststhroughinternationaldivisionoflaborandsellingtheirproductsandservicestointernationalcustomers.Incontrast,Chinesecorporationstendtorelyheavilyonthedomesticmarket.Whilethenumberofglobally-orientedChineseenterprisesisincreasing,thereremainchallengestoovercome.
CCG纵览
⊙澳大利亚贸易、旅游和投资部部长SimonBirmingham到访CCG
First,CMNCsshouldrecruitmoreinternationaltalent,asitplaysavitalroleinimprovinginnovationcapability.OnlywhenCMNCs"goout,"recruitandcultivateinternationaltalentwilltheybeabletooptimizetheuseofglobalvaluechains,adapttooverseasmarkets,andlocalizeproducts.Xiaomi'sachievement,climbingtheFortuneGlobal500listinjustnineyears,cannotbeseparatedfromitsinternationaltalentstrategy.
Intheglobalizeddigitaleconomy,thedistinctionbetweendomesticandinternationalmarketsisdisappearing.OnlythroughopencompetitionandinnovationcanCMNCsgrowstrongandsmartenoughtobetrueworld-beaters.
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WhilethenumberofChinesemultinationalsisincreasing,theyneedtouptheirgamebystrengtheningtheirinnovationcapacity
PresidentoftheCenterforChinaandGlobalization(CCG)
Also,forthefirsttime,thenumberofChinesecompaniesonthelistsurpassedthoseoftheUnitedStates.
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TheseUStechcompaniesweresignificantlymoreprofitablethanHuawei,despitetheShenzhen-basedenterprise'srapidriseinrecentyears.Apple'sannualprofitsof$59.5billionweremorethansixtimesHuawei'sandevenMicrosoft,rankedjustoneplaceabove,doubledHuawei'sprofits.Theseprofitsignalsshowthereisroomforimprovementinrealizinginnovationasalastingcompetitiveadvantage.
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Also,inthecurrentwaveofanti-globalization,Chinesecompaniesfaceobstaclesfromprotectionism,unilateralismandgreaterscrutinyofforeigninvestment.
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SowhileChinesetechnologycompaniesareexpandingfast,thereremainsahugegapbetweenthemandUStechnologycompanies.AmongCMNCs,onlyHuaweimadeittothetop100,beingranked61.Incontrast,Appleranked11,Amazon13,Alphabet37andMicrosoft60.
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Second,Chinashouldcontinuetodeepenitsreformandopening-uptocreateafavorableenvironmentforChinesecompaniestostrengthentheircompetitiveness.Interactingandcompetingwithworld-classenterprisesisessentialforCMNCstosharpentheirabilitiesontheglobalstage.
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Overthelast18years,ChinesecompanieshavebenefittedfromgreatermarketaccessundertheWTO,whichalsogivesthemmechanismstoaddressunfairnon-tariffbarriers.
Thisprofitgapcanbelinkedtothreekeyissues:thefocussectorsofCMNCs,theirinnovationcapabilitiesandtheirutilizationofglobalvaluechains.
⊙CCG2018年度名家演讲&国际交流集锦WhileChineseenterpriseshavegraduallyintegratedintotheglobaleconomyandbecomegloballeadersoverthepasttwodecades,forthenextphaseofglobalization,itisimperativethatChineseenterprisescontinuetoexplorenewwaysofnotonlybeinglarge,butalsosmartandsustainable.
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By WangHuiyao|
CMNCsalsohaveroomtogrowintermsoffullyutilizingglobalvaluechains.Accordingtothe2018Top100CMNCsandTransnationalityIndex,co-publishedbyChinaEnterpriseConfederationandChinaCompanyAssociation,theaveragetransnationalityindexofthetop100CMNCsis15.80percent,muchlowerthanthatofglobaltop100MNCs(66.1percent).ThisindicatesthattheabilityofCMNCstointegrateresourcesonaglobalscaleremainsrelativelyweak.
Dr.WangHuiyao ispresidentoftheCenter forChinaandGlobalization,the largest independentthinktankinChina,with over100researchersandmembersof staff.
ThereisaneedforCMNCstouptheirgametobuildinnovationcapacityandglobalcompetitiveness.Thefollowingstepscanhelpachievethis.
ComparedtothoseoftheUS,fewerChinesecompaniesareprofitableinemergingindustries.MostCMNCsintheFortune500listfocusareinheavyindustries,finance,andreal-estate;Chinesecompaniesinemergingindustriesrankfardownthelist.
However,whiletheCMNCshaveexpandedgreatlyinsize,profitabilityisnothingtobragaboutyet.CMNCsonthelistregisteredprofitsof$3.5billion,comparedtoanaverageof$4.3billionfortheentire500companies.And,removethe11Chinesebanksfromthelist,andCMNCs'averageprofitsdipto$1.93billion,farlowerthanthe$5.28billionaverageprofitofUScompaniesonthelist.
Third,Chinashouldcontinuetopromotefreetradeagreements(FTAs)toopenupnewmarketopportunitiesandsafeguardtheinterestsofCMNCsinoverseasmarkets.
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NowthatWTOisnotaseffectiveasitusedtobe,ChinaneedstopromotemoreregionalFTAstosupporttheglobalizationofitsenterprises,suchastheRegionalComprehensiveEconomicPartnership(RCEP)andFreeTradeAreaoftheAsia-Pacific(FTAAP).ChinacouldalsoconsiderjoiningtheComprehensiveProgressiveTrans-PacificPartnership(CPTPP),whichcameintoforceatthestartofthisyear.
⊙国际大都会2020年会举办权正式移交CCG 明年六月在北京举办
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FromChinaDaily,网页游戏私服大全,2019-08-15